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Marecon enters partnership with e3Computing
November 3, 2014,

Last week Marecon entered a strategic partnership with e3Computing. The co-operation provides for representing e3c by Marecon in Central and Eastern Europe in order to position and implement the projects with Cube Concept on these markets. Marecon will also supervise the implementation process and development of strategic partnerships and account management.


The concept consists of a revolutionary new way of cooling data centers and has been developed by e3c in close cooperation with our other partners Deerns Consulting Engineers and TTSP HWP Seidel, the companies Marecon has been cooperating closely. Marecon and Deerns Consulting Engineers have a joint venture company LLC “Deerns Marecon”.

The Cube Concept

The Cube concept is a different way of cooling data centers. The servers are cooled through passive rear rack doors and hence the servers make their own cold air. There are no CRAC units or other fans in the data center required to maintain the ASHREA standard conditions. The cooling system chilled water is distributed via piping working according to the Tichelman principle, eliminating the need for regulating valves. One combined set of piping is installed per two floors of white space in principle to further improve the cost effectiveness.


It allows for low PUE and can be combined with various cooling technologies for cooling the water including free cooling or natural water reservoirs. Concept is scalable and can be used in existing buildings or green field. This technology allows for standard cost effective solution for high-density racks, cloud, low density in the same rack row without any additional tailor made solutions and sophisticated automation.


Integrated future proof single answer responding to the various data centers challenges and business needs. The concept fully uses proven technologies, however it becomes interesting when you take into account the cost savings in the mechanical and electrical systems due to amongst others the smaller power need, construction materials (building volume can be cut by half). Flexibility in IT load rack from 1 to 35 kW per rack as a standard.


Overall the concept results in 25% cost saving compared to the most cost efficient TIER III data centers that we have developed till date. We believe that below 4,5 €/Watt of IT power is feasible for a TIER III Cube data center.


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